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Fish For The Future

Coral Reef
Fish For The Future pillar logo

Our oceans are an infinite source of wonder. However, the prevalence of unsustainable fishing practices in the seas around Langkawi have negatively impacted the marine biodiversity through habitat destruction. The Fish For The Future programmes seek to address threats and imbalances to marine ecosystems. Integral to these programmes are the recognition that all the different audiences need to benefit – nature, fisheries, fishers and tourism. We are also working with the Department of Fisheries and the state government to gazette the bay as a marine protected area to safeguard the coral reefs of the bay for the future.

In Partnership with

Indo-Pacific Humpback Dolphin
MareCet logo white

MareCet is dedicated to marine mammal conservation and protection of their habitats through community awareness and education, conservation action, and policy advocacy on a government level. 

In addition to our partner activities, we are also assisting MareCet with funding for their flagship initiative, the Langkawi Dolphin Research, on Indo-Pacific Humpback Dolphins and Indo-Pacific Finless Porpoises. The project investigates the distribution, abundance, ranging patterns, social structure, behaviours and acoustic ecology of these marine mammals, as well as their interactions with humans.

Objectives & Achievements

The programme aims to address threats and imbalances in marine ecosystems, through enabling coral reefs and the marine life they support to thrive. Our initiatives take into account all stakeholders – nature, fishers and tourists. We are also working with the Department of Fisheries to help safeguard our precious coral reefs. 


Coral Regeneration

We’ve transplanted numerous coral frames and over 300 coral nubbins into Datai Bay reef to boost the coral population as well as inserted 5 Artificial Reefs and will continue to build on this. Artificial Reefs are large steel devices providing a safe haven for fish to feed and populate as well as a settlement site for coral larvae and rehabilitated corals from our Coral Nursery at The Datai Langkawi, where vulnerable corals are cared for until they are healthy enough to be returned to the sea. 


Sustainable Fishing

We’re working with the Department of Fisheries Malaysia (DOF) to help us reach local fishers and work with them to adopt a whole-systems thinking on marine environments and to raise awareness of the benefits of sustainable fishing. The Artificial Reefs deployed at Datai Bay were designed to support sustainable fishing practices. Over 90 local head fishers have already participated in engagement sessions held with the DOF to promote sustainable fishing. 


Adoption Programmes

We offer two adoption programmes: Adopt A Dolphin, where participants can adopt one of a selection of dolphins spotted regularly around Langkawi; and Adopt A Coral, where participants can adopt a vulnerable coral which is rehabilitated at our Coral Nursery and returned back into the sea once healthy. All proceeds go towards supporting our NGO and social enterprise partners.



Adoption Programmes

Choose between our four programmes where all funds go directly towards the sustainability and conservation work of The Datai Pledge, with all proceeds shared equally amongst the four NGO and social enterprise…

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Coral Restoration Programme

Research indicates that although Malaysian reefs have a relatively high average level of live coral cover at 40.63%, a decline has been recorded over recent…

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The Four Pillars

Our programme is divided into four pillars,
each supporting the work of a designated NGO and social enterprise partner.

Water Drop on Leaf

To make our business operations sustainable and regenerate the environment and community.

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Dolphin jumping

To conserve coral reefs and marine life, and promote sustainable fishing.

In partnership with

MareCet logo white
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Great Hornbill in flight

To conserve Langkawi’s wildlife and regenerate the rainforests.

In partnership with

Gaia logo white
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Children playing at tree

To nurture youth’s appreciation of nature through environmental education.

In partnership with

Green Growth Asia Foundation logo white
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